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Vibhavari Marathe - Home Baker & Founder of Sweet Oven from Pune, Maharashtra, India

Q1. How and when did you start your Entrepreneur Journey to serve into Wedding industry? What did inspire you to start your own business? My...

Q1. How and when did you start your Entrepreneur Journey to serve into Wedding industry? What did inspire you to start your own business?

My name is Mrs. Vibhavari Marathe. I am a Psychologist/ Teacher turned cake artist. After my first daughter's sixth month birthday, my baking hobby came into existence. Friends n family appreciated the quality of the cake made by me. Since I was on maternity leave, I used to bake cakes for friends as per their order. Soon I realised that baking is my passion and can be done as a business. Back in 2014 , Sweet Oven was born and since then my journey as an entrepreneur started.

Q2. Kindly describe more about your business, your role, products/services.

It has been a glorious 7 years that I have been in this profession and I have been fortunate enough to win awards for my cakes from t
he UK's leading cake decorating, sugarcraft & baking show and recognised as one of India's Top 500 home bakers. As a cake artist, I design cakes as per client's need on different occasions like weddings, birthdays, anniversaries etc.

Q3. Please share about unique features or specialty or USP of your Product/Service.

Whipped cream and sculpted cakes are my super speciality but I have equal knowledge in all other aspects of cake decoration. I love challenging the accepted norms of cake decoration and create surreal cakes that are straight out of your imagination.

Sweet Oven is specialized in creating baked products which one would not find in market shops. 
High quality & freshly baked goodies are top most priority for Sweet Oven.

Q4. How would you explain the importance of your role into a Wedding?

Wedding is a lifetime event & most memorable day for a couple. Creating a perfect dream work of a couple in the form of wedding cake is challenging yet exciting for me. I make sure that the wedding cake acts as a cherry on the cake in wedding.

Q5. What are the most common challenges you face at the wedding you are handling?

As I have mentioned earlier, wedding cake is the most challenging work because it needs to cover, understand and design many aspects of decoration. Most common challenge I face in wedding cake is matching both parties' design in one cake. Different designs, colours and ideas of many people should be fitted in one cake.

Q6. How do you deal with these challenges?

To succeed in fulfilling such challenges, I create minimum 5 designs for the couple with given ideas. So far till date, I have gotten great feedbacks from couples and their families on designs and successfully completed the order.

Q7. Could you share one of your most unique creation/experience for/of a wedding?

I remember back in 2019, I was told to create a wedding cake for a couple who met on trekking, who liked traveling; bride was an architect and groom was an IT professional. So all these criterias must be on their wedding cake. And above all both wanted a combination of their favourite colours in the cake.

Q8. What type of collaborations would you like to explore in future?

Sweet Oven is looking for collaborations with event organisations as well as reality shows.

Q9. What is your vision for next five years?

Want to establish Sweet Oven as one of top brand in baked goodies in overall Maharashtra.

Q10. What would you advise new entrepreneurs who want to start & sustain in the business?

Take one day at a time. Patience and faith in self is the key to success.

Q11. LinkedIn profile URL link 


Q12. Facebook profile URL link


Business Page: 
Q13. Twitter profile URL link


Q14. Instagram profile URL link


Q15. Personal blog URL link

Q16. Company website & Company blog URL link


Q17. YouTube channel URL link



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Referred by : Pankaj Bhadage - Director & Lead Coach at MPower Mindset Transformation Academy from Pune, India.

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