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Ketaki Kelkar - Wedding & Events Photographer - Director at Fotocaters - Mumbai & Pune, Maharashtra, India

Q1. How and when did you start your Entrepreneur Journey to serve in the Wedding industry? What inspired you to start your own business? I s...



Q1. How and when did you start your Entrepreneur Journey to serve in the Wedding industry? What inspired you to start your own business?

I started my journey back in late 2011. More than inspiration, my friends and family's trust in my vision dropped me into the wedding industry. Documentary photography has always played a major role in my life, and doing MA in Documentary photography from one of the reputed Arts University from the UK added more value to what I shoot. So it was easy for me to capture emotions, people and moments from weddings.

Q2. Kindly describe more about your business, your role, products/services.

Currently I am a director in a venture named Fotocaters, Photography & Films dedicated to wedding photography. When you are a wedding photographer, you are more than a service provider. you have to be a good speaker, consoler and good at building relationships. I handle managing clients which is a big role, as you have to understand your client's perspective while fulfilling your goals of photography. We offer documentary wedding photography (these days you call it candid), cinematic videography along with traditional photo - video services.

Q3. Please share about the unique feature/specialty/USP of your Product/Service.

Uniqueness is of course the photography style. But what makes us different is following the delivery timelines which is very important in this industry. Using good talent in the team as we never compromise on the quality.

Q4. How would you explain the importance of your role in a Wedding?

Being a lead photographer on wedding day, it's my job to give comfort to couples so they are confident in front of the camera. Keeping an eye on everything that is happening in the surrounding so that you are not missing out on important rituals or moments. Managing a team and keeping them creative and energetic throughout is one of the important roles I play.

Q5. What are the most common challenges you face at the wedding you are handling?

Delays which are very common in Indian weddings. So getting the timeout for a couple portrait session is super challenging. Dealing with phone photographers coming in between the frames and arrogant guests.

Q6. How do you deal with these challenges?

For getting the time for a couple sessions sometimes we have to be very strict and a little bossy because at the end of the day you know, the client is going to fall in love with those pictures. For over enthusiast phone photographers I offer my camera, saying "I can rest for sometime" :) well they understand what I actually mean. Arrogant guests, I always say "Sir you are right". I think smiling is the best solution to avoid these types of situations.

Q7. Could you share one of your most unique creations/experience for/of a wedding?

Being a lead female photographer and managing the wedding photography, I often hear customers acknowledging and feeling proud which is the best moment for me.

Q8. What type of collaborations would you like to explore in future?

I would like to collaborate with people catering various services for the wedding industry, for example, wedding planners, Decorators, Venue owners, Dress Designers, Makeup Artists, Choreographers etc. I would like to shoot weddings happening in various styles like eco friendly, backyard weddings. Shooting a complete black and white wedding in this era is my dream.

Q9. What is your vision for the next five years?

Currently we are doing around 100 events in the year so in the next five years I want to reach upto 200 weddings per year. Spreading the offices and work across India is on top priority too. In this Journey, I want to continue the customer satisfaction and personal touch to each customer. Photography is male dominated business but still in the current team we have 3 more female photo and videographers working along with me, idea is to have more females in the team and in the industry of wedding photography.

Q10. What would you advise new entrepreneurs who want to start & sustain in the business?

Very important is being true to your shooting style and developing it slowly. Be updated with the trend and continuously work on what change you can bring on the table. Shoot your each wedding like you are shooting the very first which will keep your energy and creativity at high.
Building relationships with clients and understanding the client's point of view is the key to sustain in a business.

Q11. LinkedIn profile URL link


Business: https://www.linkedin.com/company/fotocaters/

Q12. Facebook profile URL link



Q13. Twitter profile URL link

NA

Q14. Instagram profile URL link




Q15. Personal blog URL link

NA

Q16. Company website & Company blog URL link

NA

Q17. YouTube channel URL link


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Interviewed & Edited by: Khushboo Chotaliya - Author & Founder of Sanskari Decor from Mumbai, India.

Referred by: Vivek Trivedi - Founder of CureForSure.com from Mumbai, India.


Follow Khushboo here: instagram.com/khushboobchotaliya

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